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Wycon Cosmetics Have Arrived Exclusively at Lifestyle

We’re very excited to announce that Italian cosmetics experts, Wycon are coming to the Middle East. And of course, they will be available exclusively at Lifestyle, one of the region’s biggest cosmetics retailers.



So what’s Wycon’s story?

Wycon is an established, well-loved brand by celebrities, beauty insiders and influencers alike, and it’s easy to see why. Wycon is bold, edgy, and caters to strong women in a fast, creative world. The brand was brought to life those who don’t shy away from style and self-expression. Expect cosmetics that merge glamour and performance. Within their offering is long-lasting makeup, considerate skin care as well as beauty accessories. Designed and made in Italy, the range has all the style and class that you’d expect from the Italians, with a side of sass, and we can’t get enough!



Why Wycon?

It’s no secret that we ladies in the region are always looking for the next big thing, to take our beauty to the next level. Lucky for us, Wycon comes with a huge variety of high-quality products to suit your every beauty need, whether you prefer to stick to neutrals or dare to go bright. Their products cater to every taste - in colour, type and texture, with each product having multiple variations to truly satisfy all.

Among are favourites are their Quick Mascara, which is great for when you’re on the go, their Baked Blush perfect for achieving that natural glow and the Brow Powder duo kit which will help you to beautifully frame your face with on-point brows.


Watch this space for more on why Wycon is the hottest beauty brand of the moment!

Shop the range here.